WHISKY MADE IN BEAR COUNTRY
BEARFACE: WEBSITE
In bringing the British Columbia wilderness to Bearface’s US and CA site, as design lead I crafted and cultivated a fully responsive digital environment to take the users on a journey through every aspect of the brand, product and their stories.
Using single continuous ‘map trails’ or isolated trails, where as the user scrolls, they’re followed by an interactive red dot that reveals hidden illustrations, locations and markers as the progress through the site.
In showing consideration for every element and interaction, this site retains every feature across all device sizes, and uses subtle parallaxing, animations and interactions to bring them to life.